Dear Reader,
As a physicist, I have always believed that a measurable hypothesis should be backed by numbers (or, at the very least, by comparisons). “This table is pretty long” is incomplete. “This table is pretty long with regards to what we are used” may seem redundant, but it is correct and leaves no room for doubt.

You may then understand my uneasiness when I hear generic comments, and I point out that the matter at hands can be easily measured, but I get replied that “Nah, it’s surely so”. I swear that I will never pass over a measurement regarding a crucial matter or the reputation of someone’s work.

To keep me in check, I’m rereading the excellent book “How To Measure Anything: Finding the Value of “Intangibles” in Business” by Douglas W. Hubbard. If you are serious about making informed decisions and knowing the monetary value of information (spoiler: knowing much from scratch costs much less than you may think), this book is entirely for you. More information can be found at https://www.howtomeasureanything.com.

Until next time, try to know, rather than believe.